An offshore wind turbine with weather closing in

Free story health check

Twelve questions. Five minutes.

Where you stand

How well is your story working?

Twelve quick questions across the six stages we use with every partner. Answer honestly and you'll get a score for each stage and the three things to potentially amend first.

12 questions · about 3 minutesScores shown straight away

1Why

Could everyone in your team explain, in one sentence, why this project or company exists?

0Nobody could put it in one sentence 1A few senior people could 2Most of the team could, with some variation 3Everyone says it the same way, and it's written down

Do the people outside the company who matter to you know that reason?

0We've never put it in front of them 1It's on the website somewhere 2It's in our materials and some people quote it back 3They can tell us why we exist, in their words

2Who

Do you know who needs to trust you most over the next two years?

0We haven't thought about it in those terms 1We could name them if asked 2We have a list, but it isn't shared 3We have a named list, and everyone works from it

When you last published something, did it answer what they care about, or what you wanted to say?

0It was about us and what we'd done 1Mostly about us, with a nod to them 2Written with them in mind 3It started from what they needed to hear

3Proof

Is your best proof collected in one place?

0It's scattered across people and inboxes 1Some of it is in a deck 2Most of it is in one place 3It's in one place, kept current, and anyone can use it

Have you filmed or photographed it, not just written it down?

0Almost none of it 1Phone photos and a few stills 2Professionally shot, but patchy 3The key moments were filmed as they happened

4People

Do your own staff and contractors appear in your content in their own words?

0Never, or only in staged shots 1Occasionally, usually scripted 2Regularly, mostly in their own words 3Our people are the voice of our story

If someone was deciding whether to come and work for you, would what you publish help them picture the job?

0They'd learn nothing about the work 1They'd see the kit, not the people 2They'd see the people and the place 3They'd see a day in the job, told by someone doing it

5Plan

Is there a plan for your story across the next 12 months?

0We react when something happens 1We plan a few weeks ahead 2We have a rough plan for the year 3The next 12 months are mapped to project milestones

Does someone own the story, with time and a budget, or does it happen when somebody remembers?

0It happens when someone remembers 1It's part of someone's job, with no budget 2Someone owns it, with a budget, part-time 3Someone owns it with time, budget and a plan

6Progress

Can you say what you want to be known for in three years?

0We haven't put it into words 1We have a general idea 2We have a line, but not everyone knows it 3It's written down and it shapes what we make

Do you check whether your content is moving that on?

0We don't look back at it 1We check views now and then 2We review it a few times a year 3We review it quarterly against what we want to be known for

Nearly there

Tell us who you are and we'll show your result straight away.

NameWork emailCompany

A few questions are still unanswered. Scroll up and choose an answer for each one.

Your score is a guide from CHPV's experience, not a benchmark against your sector. We only use your details to send you the result and, if you'd like, to follow it up.

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CHPV is Europe's most experienced offshore media company. We have filmed and photographed offshore energy since 1964, with a 100% safety record. Our crew have worked offshore themselves, hold full offshore accreditation and are CAA-qualified drone pilots.

Head officeCHPV Ltd
OrbisEnergy
Wilde Street
Lowestoft, Suffolk
NR32 1XH

Emailinfo@chpv.co.uk

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